Chris' Design Notes

It was an exhausting week at the Thalia Studio but I feel like we accomplished so much. I have attached a short video tour inside of our retooled factory. It is frenetic environment as we race to get these out to those in need. The team is inspired by the stories that are coming in from the front lines and the opportunity to offer some help.
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Thalia has Retooled to Fight the Corona Virus
Several of my friends & family members are healthcare workers serving on the front lines in the fight against the Corona Virus.  And my daughter Thalia plans to follow in their footsteps, going off to college in the fall as a pre-med major.  I am disheartened by the grave reality that these brave women and men are risking their lives to provide necessary care.  As we "shelter in place" and do our part to stop the spread of this disease, I have been sleepless wanting to do something more to help them.
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I want to be as transparent as possible during this challenging time and give you some insight on how the corona virus is affecting us and our ability to serve our loyal customers. First, we are all healthy and none of our employees have had any symptoms or been tested for the virus. 

However, we were given an order by our county authorities on March 12 to "shelter in place" and cease operations until April 8th (now extended until May 4.) 

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Our Future in Custom Guitars
I have been working on a very "big idea” for our company related to custom guitars.  Now to be clear, I do not intend to start building our own guitars.  Instead I plan to partner with iconic guitar brands (who already have the guitar building part nailed) and customize their guitars.   In this model, Thalia will become a guitar “hot rod” shop.  We will start with stock guitars and upgrade them to our customer’s spec or to our own limited-edition vision. 
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